Croatian designer lookbook Spring/Summer 2014.

Photo source: www.moda.hr

If you are a die-hard fashionista or just like to stay in touch with latest fashion news and trends you are probably following a fair number of fashion websites, portals and blogs. One of my favorite Croatian fashion portal and the only one I have been following since I was still living in NYC is www.moda.hr.

Moda.hr supports and promotes Croatian fashion design and has been doing this much before it was mainstream. You might remember some of their previous seasonal lookbooks I posted about, with my favorite being "Abused Mommy" and "Croatian fashion designers SS 2013. lookbook".

The advantage for many young designers is that with this lookbook shoot which they pay to participate in they get not only media exposure but also a skilled team of professionals who knows both local media environment, local shopper needs but also how to present young designer work in the best possible way.

Spring/Summer 2014. lookbook was shot with record number of 26 Croatian designers in participation.
Looks shot varied from evening gowns to day wear and all pieces are easily wearable across seasons.

Design by   Arileo

'' Eight seasons ago when we enthusiastically launched first Lookbook of Croatian fashion designers, which by now became a tradition project of www.moda.hr portal, I couldn't even dream that just a few years later we will be able to interest so many designers to join the project. It is a really rewarding to know that project with primary goal of promoting Croatian fashion design will be equally loved and well accepted by both designers and our portal readers."

Lucija Biondic, editor in chief of Moda.hr portal

On top of being known by launching Croatian fashion designers from a hobby or a beginner designer to successful local brand, moda.hr team is known by having a good nose for choosing talented young models.

Even though moda.hr team naturally became skeptical about slow growing local media and business which doesn't really sees the value and real potential in online fashion media, thus doesn't invest in advertising much, they still continue to work and enthusiastically support young fashion design scene in Croatia helping them with business development and media training which is far beyond their call of duty.

Without further due, please see below selected pieces their eight lookbook for seasons Spring/Summer 2014. You may see the full lookbook here.

Teo Peric, Modna Kuca Mak | Nives Triva

Dina Grbin | KooKabee Design 

Shop Kate Almighty

Karin design by Katarina Cvitković |  Modni Atelje DI Dizajn

La Marye

All photo credits:

Photo: Franjo Matković | Styling: Barbara Repe, Željka Kosanović | Make up: Danijela Lesandrić for INGLOT

Hair: Ivica Palinić i Ivan Pervan | Models: Dora Sabljić MyGuys Models: Lorena Tijan Talia Model | Alena Lena Kananović Midikenn

Which fashion portals do you read the most often and why?