Croatian bloggers
I hope you ladies have a wonderful Christmas, surrounded with your loved ones!
I am sure all of you already planed and prepared ingredients for Christmas meals, in case you need a bit more of inspiration (for simple and fabulous recipes) you can always check out my menu for tomorrow or my Christmas recipes board on Pinterest.
No worries, enjoy your Christmas 'not-so diet' meals, I am preparing a couple of detox posts for us all to be able to get into our New Years dresses! ;)
"Christmas is the time to come together
"A time to put all differences aside
For the truth that binds us all together
I would like to say a simple prayer
That at this special time
You will have true peace of mind
And love to last throughout the coming year"
Here is the Christmas video card from my family to yours!
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XoXo,
Couple of days ago I wrote
about entering Arena Centar blogger challenge which is organized by www.krpa.hr portal. First, I told you about the challenge as soon as I was invited to join in, then, I told you about my hard learned speedy shopping lessons, and now I am finally able to share the video of my first challenge.
The first shopping challenge
was to choose the outfit which I would wear to a Jazz concert with my boyfriend,
with intention to blend in (I was never good with blending in J ) but to stay true to our own personal style.
We had to choose a dress as a central piece
and shop in predetermined Arena Centar Zagreb stores in each of which we had
set limited budgets and total of one hour of time. The stores were: Bellisima
(up to 1,000 HRK), S ‘Oliver (up to 700 HRK), Shoebox (up to 1,000 HRK), Argentum
(up to 250 HRK) any other store (up to 350 HRK) but not exceeding the total set
task budget of 1500 HRK. We also had a chance to choose outfit fitting Sephora
make up in the amount of up to 300 HRK.
The first store I went to
was intuitively shoe store – Shoebox, I liked 3 different pair of shoes
and finally picked elegant BCBG skinny, black, soft, suede wedges with net
looking top. Although they didn’t have my shoe size, my feet worked with me and
shrunk in this stressful situation ;)
Later, I picked sleeveless,
black and white interesting print, button up, knee high dress with fabric belt
and lovely black square buttons in Bellisima. This was my biggest
challenge as I never shopped in this store before and they didn’t have the
dress I liked in my size, so I took the size bigger.
At the charming jewelry
stand – Argentum, I picked classic pearl earrings not to distract and
overload the outfit due to the business of the dress.
For “any other store” I
picked Zara, where I was not sure if I should go with a purse or a hat, but
the hat was more me, so I picked large black straw hat to add some glam and mystery
to selected outfit.
Lastly, I picked simple lacy
white scarf in S ‘Oliver which can serve as a detail to be tied around the
hat or over a shoulder when it gets cold after the concert (I imagined my Jazz
concert to be in Dubrovnik, outdoors, in summer).
All photos by Mario Poje: www.pojemario.hr
You can see more photos of
this challenge here.
If you like the look I put
together you can VOTE for me one
bottom of the article here and
enter to win a Skybowling award. J Good luck lovelies and thank you for your vote in advance!
This year at 16th Dreft Fashion Week Zagreb I was fortunate enough to be a host of my fabulous and always fun to be around friend Yvan Rodic the Facehunter.
Last year when we met during Milan’s fashion week I told him about Dreft Fashion Week Zagreb and young and developing blogger scene in Croatia and we decided to organize a blogger intro lecture and book signing as part of Dreft Fashion Week Zagreb activities where Yvan could share his inspirations, his personal experience and his view of what blogging is all about. Yvan’s visit and his blogger lecture I thought came at the right time for young and aspiring Croatian bloggers to get the basics from someone who made his hobby into a profession.
Croatian blogger scene is still very young and there are no professional bloggers but it is growing daily. Most of the current Croatian fashion bloggers are photo bloggers who take pictures of themselves or their friends in captivatingly styled outfits and about 90% of them write in Croatian and are women. Croatian blog which I most frequently visit a street style blog Croator.net.
YVAN’S STORY
Yvan blogger story has started in 2005. when he got a quit simple camera as a Christmas gift, at a time he was working as a copywriter in advertising agency. In 2006, he started his blog on Blogspot.com and was contributing at the coolhunter.com with his street style photos. In 2006. The street style became a phenomenon. Yvan got his first big opportunity in late 2006. When he was paid by GQ online to take photos for them on various fashion events.
In 2008. Yvan has started The Facehunter web TV show, while in August 2009. Inspired by colorfulness during his travel and seeing various cultures Yvan started a new blog - visual diary: www.yvanrodic.com . This blog is more personal and it contains inspirational imagery from Yvan’s travels – cities, people, festivals, scenery etc.
In March 2010. Yvan has issued a book called Facehunter which includes more than 300 inspirational street style photographs from his fashion travels.
Bellow I highlighted a number of most interesting points from Yvan’s lecture.
In 2008. Yvan has started The Facehunter web TV show, while in August 2009. Inspired by colorfulness during his travel and seeing various cultures Yvan started a new blog - visual diary: www.yvanrodic.com . This blog is more personal and it contains inspirational imagery from Yvan’s travels – cities, people, festivals, scenery etc.
In March 2010. Yvan has issued a book called Facehunter which includes more than 300 inspirational street style photographs from his fashion travels.
Bellow I highlighted a number of most interesting points from Yvan’s lecture.
Lesson #1: IF YOUR MAIN GOAL IS TO BECOME RICH, DON’T START BLOGGING.
Lesson#2: BLOG(GER) AS A BRAND
I liked the way Yvan described growth and development of his blog and expending his area of interest, going from just taking photos as a hobby to making it into a paid, full time, life long journey including: working on 2 blogs, issuing a book, organizing photo exhibitions, doing a web TV show, speaking at conferences and collaborating with well known fashion brands.
Talking about living a dream and doing what you love to do! J
Talking about living a dream and doing what you love to do! J
Photos by Matija Habljak (dalje.hr)
Yvan on bloggers impact on fashion industry: “Fashion used to be a dictature and now it is a democratic game.”
Lesson#3: HOW TO EARN MONEY?
There are obviously numerous ways a blogger can earn income by placing various ads on his/hers site. Some of the most popular/obvious ones are:adNetworks (GlamMedia, Indie Click and BlogAds), affiliate sales – you recommend a product from the site, someone buys it and you get a pre-set percentage for recommending it (Google Adsense, Shopzilla, Amazon Associates, Commission Junction etc), collaborations - with clothing, accessories and/or beauty brands (ex. Rumy & Forever 21, Scott Schuman and Burberry and Facehunter & Armani).
Lesson#4: DIFFERENCE BETWEEN EDITORIAL AND COMMERCIAL
While talking to Yvan before the blogger conference I have mentioned that this is the area which would be good to clarify to start up bloggers. My primary concern was transparency with what bloggers declare to their readers as a paid commercial work and what as an actual editorial creative work. So, editorial is work/post/shoot you are not doing as ordered by a third party and for which you are not being paid while commercial or advertorial work is something you got offered to do by a third party and you are getting some sort of compensation for it – not always money.
Rightfully so, Yvan said that as a blogger, you are in position to be your own editor, web designer, journalist and agent so all these “departments” in one person may interfere and indeed we all know there are a corrupted bloggers as there are people in any other profession.
Lesson#5: GETTING AN AGENT
Although the specialty of being an agent to a blogger is still undeveloped, there is a first specialized agency for this kind of work DBA www.thedigitalbrandarchitects.com . Yvan mentioned that he does not uses their services but he does have an agent whose job is to get him commercial, paid jobs.
I thank Yvan for being our guest and I encourage those who haven’t already to check out his work on: www.facehunter.com and www.yvanrodic.com . Follow Yvan on Facebook & Twitter!
Hvala Yvane! J
Day #2 in Budapest Hungary.
3 hours of drive, 1 Starbucks venti skinny peppermint mocha with rather crisspy Almond Biscotti and a strong headaque later, I finally got home.
Last two nights were pritty intense with traveling, cold hotel room and long hours I put in last couple of days ( aka since last Xmass when I actually had a proper vacation). Just when I was about to log off from my computer around half past midnight I got interview questions from www.moda.hr which urgently needed to be answered so Eva can meet her blog article deadline. I answered them half awake trying to pull last atoms of common sense out of me to finally be able to go to bed. If you want you can read my answers here.
Note to self - schedule a damn vacation or you WILL start showing wrinkles!
Anyways, I got inspired by one editorial in UK Vogue featuring grey jersay sweatshirt dress with enhanced leather patch shoulders so I actually selected my top urban pics from Urban Outfiters smoking new collection.
What you think? What will be your key piece for this Fall?
Photo source: Urban Outfiters
Xoxo lovelies!
"Everyone must take time to sit and watch the leaves turn."
~Elizabeth Lawrence~
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