Diesel
Photo source: Current Eliott | Wythe | Janie overalls | Isabel Marant
There is not to many 90's trend I would like to bring back in fashion or wear for that matter but overalls if chosen carefully I would so in this post I am sharing a number of overall models worth of checking out from various brands and designer labels.
First, just a couple of interesting facts about this historic piece of clothing. As you probably know, overalls were essentially workers and military uniform and just in 60's they moved from work-wear to street wear and in 90's many popular hip-hop artists wore overalls with one strap unbuttoned.
In today's day and age you want to be careful how you will style your overalls not to look like a child, a farmer or a plumber. It's important to make them look modern and chic, dress them up a bit, and you can do it by wearing your favorite model of overalls with chic blouses, striped tees or crisp white shirts.
Now check out how overalls are styled and worn from runway to street-wear:
Photo: Diesel | Ralph Lauren
Photo: Acne Studios | John Paul Gautier | Unique
Photo: Asos | Free People | Nasty Gal
Photo: Phillip Lim | Nasty Gal | Phillip Lim
"Opportunity is missed by most people because is dressed in overalls and looks like work."
Thomas Edison
Mavi Jeans by Hussein Chalayan
Inspired by the article I read in today's edition of WWD I decided to dedicate this post to current trends in denim business. The article was about recently held Bread&Butter trade fair in Berlin where many companies came to present and retailers and brands to make orders for fabrics for upcoming seasons.
Many denim company representatives talked about this ever more-challenging European business climate, a need to diversify out of their signature products to meet and anticipate consumers demand.
While denim color more or less remains pervasive there are other trends which have shown to be a key diversifiers in denim Premium market (read jeans which cost more then $150) are:
- customary themes: color, pattern and sustainability
- highlighting pattern and texture
- softer denim, whether it be stonewashed, dyed or lasere
- tribal print jeans
- gold and silver metallic jeans
- jeans with
- snake patterns and velvet prints
- the embellished pocket
Overall the new trend is "soft and light" jeans in terms of fabrication.
Here are some ways the leading denim companies are trying to stand out in the crowd and bring in more consumers.
the bulk of G-Star's sales is men’s, and now the brand is determined to take its women’s denim into new areas, showcasing a full collection of women’s shorts, dresses, jackets and shirts, along with accessories and shoes.
I have never purchased a pair of G-star jeans, but I remember from the stores that they are a good quality jeans and a good fit, their price was not a fit for me however so I ended up buying Salsa jeans instead. What I liked on the other hand was a clean look and pocket design.
Hudson Jeans is a well known British denim brand loved by many celebrities like the face of their most recent campaign Fall 2011.with Georgia May Jagger in the main role.
Hudson's signature detail is a flip pocket but they are certainly scanning the market well and following the trends and producing multi-color and metallic stretch jeans.
Multi-color Hudson jeans
Hudson metallic jeans
Turkish denim brand Mavi Jeans has differentiated by partnering with Turkish-Cypriot designer Hussein Chalayan who created a jeans wear line exclusively for women geared to the premium customer. Chalayan Mavi jeans, now in its third season, retails for $179 to $369.
Mavi jeans lookbook SS 2012.
DIESEL
Diesel has been for years my favorite denim company. Although their jeans is quite expensive (at least here in Croatia) and in terms of customer service sales ladies in their stores are not really nice, I love that they have skinny jeans in tall sizes. I have really long legs and was always able to find a great quality denim jeans in Diesel which lasted for more then 3 years a pair.
Iconic fashion photographer Steven Meisel creates the series of modern Screen Tests, featuring some of top models like: Karen Elson, Hanne Gaby Odiele, Jamie Bochart, Fei Fei Sun, Coco Rocha, Mirte Maas, Sid Ellisdon, Ethan James, Yuri Pleskun, Sallieu Jalloh and Dae Na.
Diesel Fall/Winter 2012. lookbook by Steven Meisel
CITIZENS OF HUMANITY
Citizens of humanity is not just a brand, it is actually a concept of living, a learning of how to be a good citizen. This brand is quite complex in its simplicity actually.My favorite are the bellow selected jeans from Fall 2012. collection with various patterns and textures, I particularly love the lipstic red high-wasted jeans, but all of these can be worn casual and dressy.
Editorial - Citizens of Humanity
I loved loved loved their amazing editorial (not jeans) which you can check out on my Tumblr blog here.
SALSA JEANS
I already listed Salsa Jeans as one of my top 10 fashion brands, and it truly is, and this is why...I first discovered Salsa jeans a year or so ago when I started to frequent to Spain as my boyfriend lives there. Salsa is a Portuguese brand sold now all over the world and what I like about their jeans is an amazing but fit they have. Indeed, Salsa jeans has a unique technology of tailoring in which jeans hug your curves, especially your butt and it lifts it up to look amazing! I got a skinny black jeans (they did fade in color a bit) and a straight leg dark jeans which I still wear and adore. They have a bit of a stretch in them and they do not relax after couple of wears which is great.
Salsa lookbook Fall/Winter 2012.
Smaller jeans brands seem to be slowly taking over the market piece by piece, some of these are: Mother, Current/Elliott, Big Star, Agave Denim, Genetic Denim and AG Adriano Goldschmied, Miss Me, Rock &Revival, 3x1, Paige Denim etc.
What are your favorite denim brand lovelies and why?
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